X3 Online · AI-oriented systems

AI agents and business systems,
working together.

X3 Online builds systems designed to work with artificial intelligence from day one. We connect tools, people and agents to make everyday work simpler for the people running a business.

X3
X3 Online teamDemo environment

Good morning, team.

Your agents and systems, in one place.

Illustrative data
24Conversations today
12Automations
8Systems in this example
5Pending approvals

Recent conversations Operations overview

Sales agent

What is the order status in the ERP?

Finance agent

Organize this week’s receivables.

Support agent

Customer needs help accessing the system.

Inventory agent

Check product availability.

Ecosystem connections Example organization

ERPOperations
CRMSales
SupportService
DataQueries

Specialist agents

Sales

Prospecting, proposals and CRM

Example
Finance

Accounts, billing and reconciliation

Example
Support

Service and knowledge base

Example
Purchasing

Quotes and orders

Example
Inventory

Inventory and movements

Example

Ecosystem interface demonstration. Illustrative data and connections.

Meet Atlas

Your business shouldn’t stop when you leave the office.

In development · Internal use

We know that running a business means keeping an eye on many things at once. Sales, customer service, finances, your team, your customers and a task list that never seems to end.

Now imagine an agent that knows your company’s systems, follows what is happening and helps you handle those situations. That’s Atlas.

It can look up information, organize tasks and call on specialists when needed. You don’t need to learn your way around dozens of screens to talk to it: the idea is for everything to start with a message, including through WhatsApp.

Get to know Atlas
A AtlasIllustrative example
WhatsApp conversation
Atlas, which classes are scheduled for today?
I’ll check the authorized FitPro schedule.
Query sourceFitPro · ScheduleRead access authorized by operations
I found the upcoming classes. Would you like me to organize the list by time?
Every query has a sourceSchedule → query → response with context

Illustrative demo. No actions are performed in the systems.

Specialist agents

When a task needs help, Atlas knows where to send it.

Not everything needs to be handled by the same intelligence. A commercial request can go to sales; an operational question can go to a system specialist; a technical ticket can be classified and routed to support. We want each task to reach the right tool or person, with the context they need to keep the work moving.

Task routingIllustrative example
CoordinationAtlas
Internal use
Prepare a proposal

Sales · Commercial team

In review
Review schedule change

FitPro · Gym manager

Approval
Investigate system access

Support · Technical specialist

Assigned
Context, owner and next step travel with the task.

Illustrative demo. No actions are performed in the systems.

Our ecosystem

One ecosystem. Countless possibilities.

Every new system we develop starts with the same question: how can we make this tool work well for people and for the agents that will use it?

It may sound like a small detail, but it changes a lot. We don’t just want to add an AI button to software. We want to build tools that can share information, perform authorized actions and truly work together.

You can start with one solution and expand the connections as your business grows.

Built to work together

FitPro

Agent pilot

Gym management, schedules, members, finances, access control and self-service, with agent-assisted operations.

Members and plans
Class schedules
Finances
Access control
Talk about FitPro

Functional overview. Product and feature availability varies.

Starts in one system, continues in another

Information doesn’t have to stay locked in one tool.

A lead can arrive through customer service, become an opportunity in the CRM and generate a task for the team. An agent can check a schedule update. Content planned in PostGen can move into production. The goal is to reduce the points where someone has to copy information from one place to another.

From conversation to next actionIllustrative example
  1. 01Customer service

    Someone expresses interest in a solution.

  2. 02CRM

    The context follows the sales opportunity.

  3. 03Task for the team

    An assigned team member continues the conversation.

Shared context, without starting the conversation over.

Conceptual flow. Connections depend on deployment and permissions.

Connectors, APIs and MCP

Your AI. Your tools. Our ecosystem.

In development

We don’t believe you should have to leave behind the tools you already use to work with artificial intelligence.

That’s why we’re preparing our systems to work with external agents, APIs and MCP connections. Using Codex? Claude Code? Built your own agent? The idea is to give it access to authorized functions and information in the ecosystem, without being tied to a single provider.

MCP serverConfiguration concept
Connection name
X3 · Example environment
Endpoint
https://api.example.com/mcp
Authentication
OAuth 2.0
Status
Not connected

Planned tools

Query information

Read scope

Request a change

Confirmation required

Interface concept. The endpoint is fictional and no connection test is performed.

Integrations

Everything works better when your tools are connected.

Our work also involves connecting social media, ads, analytics, communication and business tools. We’re testing official integrations with platforms such as Instagram, YouTube, TikTok and X, alongside custom connections for operations with specific needs.

If a ready-made integration doesn’t exist yet, we want to understand the problem and explore how to build it.

Discuss an integration
Connections under evaluationIllustrative example
Instagram

Official integration being tested

Testing
YouTube

Official integration being tested

Testing
TikTok

Official integration being tested

Testing
X

Official integration being tested

Testing
Your next connection

A specific need deserves a conversation.

Share my idea

Testing does not mean commercial availability or completed validation.

You stay in control

Not every action needs to wait. Not every action should be automatic.

Architectural requirement

We want to make work faster without compromising security. A query can happen immediately. A sensitive change, such as cancelling an appointment, changing an amount or running a command on a server, may require confirmation from an authorized person.

You define which tools are available and what types of action the agent can perform.

An action needs your inputInteractive simulation

Reschedule an appointment

The agent requests a review before proceeding.

System
FitPro
Requested by
Atlas
Change
14:00 → 15:00
Impact
Professional’s schedule

Simulation: waiting for your decision.

Permissions and approvals are architectural requirements. This example runs only in your browser.

History and traceability

If an agent did something, you need to understand what happened.

The aim is to record actions, owners, tools used, results and failures. This helps the team follow operations, investigate problems and improve automations without relying on guesswork.

One action, one recordPlanned concept
Traceability concept
Schedule queryCompleted

Atlas · FitPro · Read only

Result: schedule queried in the example.
Schedule changePending

Atlas · FitPro · Human approval

Result: no changes made.
Task routingRecorded

Atlas · CRM · Sales team

Result: owner assigned in the example.

Representation of proposed records. Not a capture of real logs or confirmation of implemented fields.

Intelligent infrastructure

Intelligence that also looks after what no one sees.

In development

Not every problem shows up on a customer’s screen. Sometimes it’s a server using too much memory, a service that has stopped responding or a small failure that could become a bigger headache.

We’re organizing infrastructure to identify these situations, analyze what happened and help the team act faster.

Infrastructure visibilityIllustrative example
Demo environment

Last check: static example

CPU28%
Memory46%
Application

Illustrative check

Responding
Database

Illustrative check

Responding
Alert for review

Memory usage under observation

Example

Fictional metrics, used only to demonstrate the panel layout.

Support and operations

A ticket needs to reach someone who can resolve it.

In support, speed shouldn’t mean losing quality. Our systems can organize incoming information, classify the issue, gather context and route the ticket to a person or specialist agent.

That way, the team spends less time sorting tasks and more time solving what matters.

Context follows the ticketIllustrative example
EXAMPLE TICKET

I can’t access my account

Report received and context organized for the team.

  1. 01Received

    Message and source system identified.

  2. 02Classified

    Account access · Technical support

  3. 03Under review

    Specialist receives the full context.

  4. 04Resolved or escalated

    The owner follows up on the next steps.

Illustrative demo. No actions are performed in the systems.

In practice

It’s not about everything AI knows. It’s about what it can do.

Internal operations

There’s a lot of talk about what artificial intelligence might do a few years from now. We prefer to show what we’re already putting into practice.

In our internal operations, Atlas helps analyze campaigns, respond to leads, schedule meetings and organize sales information. A meeting can become a task; a contact can be registered and routed to the right person.

Atlas in our operationsInternal operations
  1. 01Incoming lead

    Source and interest are organized.

  2. 02Conversation and scheduling

    The conversation gathers context for a meeting.

  3. 03Meeting record

    Summary and next steps stay with the contact.

  4. 04CRM task

    A person takes ownership of the next action.

Representation of an internal workflow, without customer data.

FitPro / Pilot project

Sometimes, all you need to do is ask.

Pilot

In the FitPro pilot project, we’re exploring management that can also happen through conversation. Imagine asking how the gym’s day has been and receiving a summary of attendance, completed workouts and available time slots.

Or checking a trainer’s schedule, reviewing upcoming appointments and requesting a change, within the configured permissions.

Less time searching for information. More time making decisions.

Talk about FitPro
FitPro · Management by conversationPilot · Example
How are we doing today?
In this example, the schedule shows three morning classes and two available afternoon slots.
Source: demo schedule
08:00Group class09:00Functional training10:00Pilates14:00Available15:00Available
Would you like to check a specific trainer’s schedule?

Illustrative times and quantities. Changes require permission.

PostGen

Creating content can be a more organized process, too.

Experimental features

PostGen brings together an editorial calendar, style references, saved characters and content production. Our goal is to preserve the brand’s visual identity and make creation less repetitive, including experiments with Claude-assisted motion graphics.

From reference to publicationExperimental
MONTUEWEDTHUFRI
Article
Carousel
Motion
BRAND REFERENCESX3 Online
X3 ONLINEOne idea.
Many possibilities.
Calendar + references + production

Editorial example. Experiments with Claude-assisted motion graphics.

What drives us

Technology evolves every day. The way we work needs to evolve too.

The next evolution of business won’t be defined by the number of tools available, but by the value they create.

We believe no one should lose hours doing tasks that could be simplified. That a business owner shouldn’t have to spend the day opening systems to find out what is happening. And that people should have more time to think, create, serve customers well and grow their businesses.

That’s why we develop AI-oriented systems from the ground up.

We want to make this technology more accessible, more useful and more present in everyday work. For large companies, for people just starting out, for those working on their own and for those managing an entire operation.

We’re building for the future. And we want you to be part of it.

Let’s talk

What if the next great idea comes from you?

Our ecosystem keeps evolving. New tools, connections and possibilities emerge as we discover problems that technology can help solve.

Is there a task that takes too much time in your business? A process that could work better? A tool you’d like to connect?

Tell us about it. Whether it’s a simple suggestion or a more complex challenge, we want to hear from the people facing these problems every day.

Because building truly useful technology starts with understanding the people who will use it.

Tell us what you have in mind.

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Or email us directlyyurinatanmarques@gmail.com